CASE STUDIES
Take a closer look at our case studies and how we have helped brands transform the way they interact with their target audience when it comes to body image, appearance diversity and mental health.
Check out our insights
Most body image workshops leave participants feeling momentarily uplifted — then nothing changes. Here's the uncomfortable truth about why awareness and positive affirmations aren't enough, and what the evidence says actually works.
GLP-1 weight loss drugs like Ozempic are making headlines - but are they reshaping healthcare or reinforcing harmful beauty ideals?
We explore the science, ethics, and cultural impact through an inclusive, equity-focused lens.
On average, people spend about 2 hours and 24 minutes on social media per day. Why is social media so addictive? How does emotion play an important part in this? This article looks at how refocusing social media marketing strategies on communities rather than individuals can improve mental health.
This article focuses on India’s gradually increasing engagement with mental health issues and recent initiatives by the government, non-profit organizations, mental health professionals and celebrities to challenge the silence and stigma around mental illness and its treatment in the country.
A few years ago, as part of my award-winning PhD research, I spoke with 45 senior executives working in fashion, beauty, or advertising to learn how they saw their industry’s role in addressing negative body image. I wanted to understand the opportunities, challenges, and barriers they experienced (or perceived) in instigating positive action on the topic of body image – both at an individual and company level. This article shares some selected insights.
What would happen if we encouraged women to reflect on what their body can do, rather than on how their body looks? That is, what if we asked women to appreciate their body functionality? Our research has shown that focusing on one’s own body functionality can contribute to improvements in body image, potentially by helping to counteract societal and internalised pressures to emphasise one’s appearance.
Diet culture has plagued the fitness industry and society more broadly since the 1800’s. Therefore, a shift in attitudes, values and beliefs will not occur overnight. In order for all bodies to feel welcomed and encouraged within movement spaces, we need individual and collective change to occur. Read more to find out how the fitness industry can coexist with positive body image.
EVERYBODY provides progressive purpose-driven brands, businesses and organisations with access to a global team of world-renowned social scientists, thought leaders, and academic consultants specialising in body image, appearance diversity, and mental health.



In the contemporary world, beauty standards have become an integral part of societal norms, often shaping individuals' perceptions of themselves and others. In Latin America, the discourse surrounding body image and beauty is complex, influenced by historical, cultural, and socio-economic factors. Despite the region's rich diversity and vibrant culture, there remains a dearth of comprehensive research on this topic. This blog post aims to shed light on the nuanced dynamics of body image and beauty trends in Latin America, drawing insights from the research of leading Mexican scholar, Aline Tinoco Marquina